The course is connected to the following study programs

Teaching language

English

Course contents

  •  Marketing, exploiting and developing music-related products and services in local, domestic and international markets

  • Consumer behaviour

  • Developing inventive business models and structures applicable to the opportunities within new media

  • How to start and manage a business

  • Building practical skills required to analyse, plan, coordinate, and set business objectives in the music industry through the use of financial accounting information to enhance investment and risk management decision-making

  • Private equity finance, record labels and publishing, public support and grants

Learning outcomes

On successful completion of this course, the student should:

  • have developed innovative skills in the music business

  • understand the key issues and challenges facing the music industry and other creative industries

  • be able to analyse financial documents, annual corporate performance and traditional accounting practices

  • be able to present and discuss his/her own findings to a group and develop them further with other students and supervisors

Examination requirements

Mandatory attendance is a premise. Term papers will be submitted throughout the course. The term papers must be passed before taking the exam. An overview of the workload will be posted on Canvas at the start of the semester.

Assessment methods and criteria

One written individual take-home examination. Duration: 5 days.

Assessed on the basis A-F

Last updated from FS (Common Student System) July 1, 2024 1:37:18 AM